Here are my #TallTartanTips shared weekly on LinkedIn.
They are a handy reminders I have picked up in social media land about how to do marketing when running your own business. Also think of them as mantras to maintain a positive mindset.
✔ Feel the fear and do it anyway.
✔ Like, comment, and engage with connections on social media.
✔ ‘Follow’ useful connections on LinkedIn, who might know others in industries you have an interest in, who could help with work.
✔ Plan content for social media; have a strategy.
✔ The 3Ps: patience, perseverance, persistence.
✔ Share T&Cs with clients. Have a contract or email agreement to protect yourself.
✔ Know your worth when quoting a price. Don’t ‘race to the bottom’ for just any job. It lowers your value and those of others who are competing with you.
✔ Look out for yourself and your mental health. Ensure a work/life/social media balance. Get some fresh air. (Note to self…)
Below is a bank of resource templates available if you are a newbie freelance, particularly an editor or proofreader.
If you find these resources useful, feel free to adapt them for your own needs.
Also, I include links to other SfEP resources which I have found invaluable as a freelance. If you are not a member, sign up! It’s an investment in your career.
(Credit: SfEP website. Plus recommendations from many SfEP members.)